![](http://axelbenassis.fr/media/pages/projets/koliaky/0b5f99a339-1720097503/koliaky-menu-2.jpg)
Axel Benassis
The file A focus
A focus
on branding
Memorable branding isn’t just about an unforgettable logo; it’s also about a complete, coherent set of graphical elements – the typography, the colors and patterns – that help define a brand’s values.